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October 2007

Who’s Behind That Smiley Face?

Spotting Scammers and Schemers

If an offer is too good to be true, it probably is. Here are some common real estate scams.

When Keith Wettstein received a contract for more than $40,000 above the asking price on one of his listings, he immediately became suspicious. As he read further into the offer, his suspicions were justified. The buyer’s agent was asking him to change the multiple listing service (MLS) listing to the contract price immediately after an appraisal, which had already been scheduled for the next day.
Also in this issue...

Going Green
Everywhere you turn, you hear about the environmental movement. Here’s how some real estate professionals have embraced going green.

Switching to a Paperless Office
Look, Mom, no manila folders! Are you running out of space for file cabinets, swimming in paper chaos or struggling to read a fax of a fax of a fax?

Single, Retirees, Gen Y, New Wealthy, New Markets to Tap
We scoured the latest studies to find the demographics that will mean the most to your business.

Stop Working Nonstop
Who says you have to work 24/7 to be a success? Our expert shows one sales associate how to stop living to work and start working to live. 

How to Tell (and Sell) the Story of You
 Real estate isn’t for the tenderhearted. Sometimes you get the listing, and sometimes your competitor does.

2007 Solutions Guide
2007 Real Estate Solutions Guide

Full of articles, solutions and products intended to help you soar to new heights of success and professionalism, the 2007 Real Estate Solutions Guide is available here to browse online or in PDF format so you can print and go.



Tell Us Your Issues

What's happening in your market? Have you seen an influx in international buyers? Has the revitalization of your city's downtown boosted the market? We want to know. E-mail the editor at FLRealtor@far.org or fax us at 407.438.1411, Attn. Florida Realtor magazine editor.