from Florida Realtor Magazine, January 2008 | page 25 Five Motivational Books to Read Right Now Reading motivational books is a great way to get in the right frame of mind to succeed in any market. Here are five that sales associates and experts suggest you check out today:
“The E-Myth” by Michael Gerber www.e-myth.com This book gives strategic advice on how not to fail in business and gives examples of why many small-business people do fail.
“The Real World of Selling Real Estate” by Joe Klock www.joeklock.com This book gives you the nuts and bolts of real estate marketing, as culled from the author’s 50-plus years of experience in the industry.
“Fish!” by Stephen C. Lundin www.amazon.com;
www.barnesandnoble.com This short read will get you thinking about how to create a customer service–oriented company that can succeed under any market conditions.
“The Secret” by Rhonda Byrne www.thesecret.tv It’s not a real estate book, but its principles can certainly be applied as a way to keep a positive attitude while working in the current market.
“The Best Damn Sales Book Ever” by Warren Greshes www.amazon.com;
www.barnesandnoble.com Solid rules for achieving sales success
using 16 actionable steps that any sales associate can benefit from in today’s market.