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 Sell Yourself
Play 20 questions
with sellers
If it’s a buyer’s market, then asking potential clients “Why do you want to sell?” only makes sense and may help you get the listing or decide not to even try. To help you compete for the best clients, real estate coach Walter Sanford offers a list of 20 questions every salesperson should ask to help prepare a strong listing presentation. Check out the list…
 Manage Your Business
Real budgets
for real estate pros
According to sales associate Bryan Sereny of Zilbert Realty Group in Miami, long-term success depends as much on properly setting up your business and finances as it does on marketing efforts. For example, he hired a tax advisor before closing his first sale. Learn more about how Sereny and several other sales associates keep their financial houses in order to keep their heads above water regardless of market conditions. more…
 Success Stories
Put your passion to work
“There’s nothing that can replace the look on people’s faces when they get a house that they thought they could never have,” says Orlando Realtor Steve Chitwood. He uses his passion for homeownership to make affordable housing that’s beautiful to look at and instills pride in its new homeowners. Plus he gets a lot of satisfaction (not to mention referrals and great press) in the process. more…
 Learn to Earn
Avoid deal busters
Consider the “Conflict Resolution for Realtors” course part of your basic training to keep deals alive. It focuses on understanding the causes of conflicts and working with clients to resolve issues throughout the buying and selling process. This CE Express class counts toward your post-licensing education. Get the CE Express course catalog and learn more...
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Tech rescue
What technology should you buy and where do you turn when it goes haywire? As a Realtor in Florida, you get exclusive access to free tech help from FAR Monday through Saturday 9 a.m. to 5 p.m. Technology Helpline experts advise you on purchasing hardware, software and digital equipment and then help you install and troubleshoot your computers and gadgets. Keep this number handy: 407.587.1450. more…
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Realtors rally in Tally
Yes, you’re invited! As the Legislature gets rolling each year, Realtors roll into Tallahassee en masse to make sure their voices are heard to protect the interests of Realtors and homeownership. “Great American Realtor Days” is just around the corner on March 25 and 26. Oh, be sure to bring your appetite for food, fun and networking at FAR’s “Taste of Florida” evening event on March 25. more…
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Regardless of what capacity you are acting in (e.g., facilitator, transaction broker, etc.), you are obligated by the duties established in the Code of Ethics. See NAR Code of Ethics & Standards 1.2 for more…
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