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Sherry Chris: New and Emerging Industry Trends

Four business trends are emerging among broker/owners who are “doing things differently,” according to a Better Homes and Gardens survey. These brokers are building brands by focusing on the exchange of ideas and collaboration with agents and consumers. Trends include much smaller office space environments as agents work remotely and use mobile technology. More business will be conducted in the "cloud." Communicating and marketing via social media channels will be “baked” into a company’s value proposition; and new ideas – or maybe old-school ideas – will move to the forefront when offering exceptional customer service. Watch the video and learn more about these emerging trends.

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