CHICAGO – Jan. 8, 2013 – Real estate agents should keep children in mind when marketing to families and point out features children will like.

Agents should provide information about nearby parks and green spaces, for example, compile information about local school graduation rates and sports programs. An agent’s website should also provide a link to recreation centers in or near their farm area.

Additionally, agents should include any low crime rate statistics in their marketing information and get children involved by pointing out spaces that could be used as media rooms or for crafts.

Overall, Realtors should keep in mind that they are marketing to the whole family and present more information than the number of bedrooms.

Source: Realty Times (10/29/12)

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