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Prediction: 50% of buyers in 2020 will be Hispanic


MIAMI – April 15, 2014 – Hispanics lead the growth of U.S. owner households, and many more are credit-ready to buy now if homes were available, according to the 2013 State of Hispanic Homeownership Report published by the National Association of Hispanic Real Estate Professionals (NAHREP).

The complete 2013 State of Hispanic Homeownership Report is available online.

"This is a story of pent-up demand," says Jason Madiedo, president of NAHREP. "Latinos are ready to buy homes now. Their biggest obstacle coming into today's market isn't credit – it's lack of available housing. The readiness of this first-time buyer market represents a whole new purchase cycle that can drive recovery in local communities and put the housing recession behind us once and for all."

According to the report, Hispanics achieved modest growth of 84,000 owner households in 2013, but they accounted for an increase of 2.6 million owner households (nearly 47 percent of all U.S. homeownership growth) between 2000 and 2013.

They're expected to comprise 50 percent of all new homebuyers by 2020.

The U.S. Hispanic population has grown to 53 million, a 50 percent increase since 2000. Between 2000 and 2012, Hispanic population growth accounted for more than half of the country's overall population growth. Between now and 2050, Hispanics are expected to grow 167 percent compared to a 42 percent growth rate projected for the rest of the U.S. population.

The 2013 report offers a snapshot of economic and demographic trends that trace the rise in prominence of the Hispanic mega market and its potential to impact the U.S. housing market. It also outlines the challenges and opportunities associated with the market and identifies the housing inventory shortage as the most compelling challenge facing Hispanic homebuyers today.

Hispanic real estate leaders say that the trend of cash sales has all but eliminated affordable housing inventory in the nation's largest Hispanic markets such as Miami, Phoenix, Las Vegas and Atlanta.

According to NAHREP, misguided foreclosure disposition programs that favor cash investors are to blame for the shortage and the missed opportunity for homebuyers.

Key indicators relevant to housing demand

  • Population growth: Hispanics continue to dominate American population growth. The Hispanic population is presently 53 million and projected to reach 120 million by 2050, accounting for 30 percent of the total U.S. population. Today one in every four children is Hispanic.
  • Education: Hispanics continue to make gains in education at all grade levels. In 2012, 69 percent of Hispanic high school graduates enrolled in college, for the first time surpassing non-Hispanic Whites at 67 percent. The Hispanic high school dropout rate has also dropped by 50 percent in the past decade, falling to 15 percent in 2012.
  • Employment and income: Since 2000, Hispanic job gains have accounted for 66 percent of the growth in the U.S. labor force. By 2050, one in three working Americans will be Hispanic. The median household income of Hispanics is $40,400. Twenty-two percent of all Hispanic households earn more than $75,000 annually.
  • Consumerism: The purchasing power of Hispanics is estimated to grow to $1.5 trillion by 2015, a $500 billion increase from 2010.
  • Homeownership: Since 2010, Hispanics have accounted for a net increase of 559,000 owner households, representing 56 percent of the total net growth of owner households in the U.S. Hispanics also comprise 47 percent of the total net growth of homeowners since 2000. They are more likely than the general U.S. population to prefer owning a home.

© 2014 Florida Realtors®


Related Topics: Trends