Move Inc. hires realtor.com’s first chief economist
SAN JOSE, Calif. – July 1, 2014 – Move Inc. announced that it selected Jonathan P. Smoke as the first chief economist for realtor.com, the official site of the National Association of Realtors® (NAR) operated by Move.
The change helps realtor.com compete with firms such as Zillow and Trulia, which already have chief economists. Both firms have become go-to experts by reporters and others in the media for analysis of new data or an opinion about changes in the real estate industry.
When realtor.com first formed, NAR did not allow it to have its own chief economist, deferring analysis to Lawrence Yun, NAR's chief economist. But that changed within the past year.
"Jonathan is a highly respected housing economist and has proven himself as a leader and a strategic thinker in creating innovative data and analytics related to housing," says Yun. "He brings to the position more than 20 years of industry experience and a passion for creating leading edge insights into consumer needs, preferences and demands, and will help drive realtor.com's reputation as the most accurate site for residential real estate listings and information."
Smoke, a 20-year real estate veteran, will lead a team of real estate analysts and report to Luke Glass, Move's executive vice president of industry platforms. Smoke will be based in the Washington, D.C. area. For the past six years, Smoke has worked for Hanley Wood, an information, media, event and strategic marketing services company serving the residential, commercial design and construction industries. As an entrepreneur in 2006, he founded BlueSmoke, a housing market research company. Prior to BlueSmoke, he served in several executive roles for Beazer Homes of Atlanta.
"Jonathan brings to our team analytical horsepower, a depth of experience in all aspects of the housing marketplace, and a keen ability to communicate trends to experts and novices, alike," Glass says.
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