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Apps creating ‘on demand’ real estate services


NEW YORK – July 3, 2014 – The popularity of Uber – which connects people who need a ride with someone willing to drive them – has spurred the rollout of "on-demand" services in real estate.

At least three startups are pairing consumers who want to tour listings they found online or while passing by with local agents prepared to show the homes immediately.

Naked Apartments facilitates "showings on demand" in the New York City rental market, supporting 150 showings per day. CEO Joe Charat says Naked Apartments is the primary lead source for thousands of agents; and its popularity prompted the launch of an iPhone app that routes these requests through the app's messaging service rather than text message so agents can quicken their response time.

Meanwhile, San Diego-based HouseCall enables mobile users to schedule showings with agents, as well as appointments with electricians, plumbers and other home professionals. It will soon offer a feature that allows real estate agents to compile a roster of preferred vendors to share with clients.

Other new services include Curb Call, which allows users to choose from a list of local agents who have set their availability to "on." From there, the buyers can request a showing.

Another app is AgentPair, which doles out leads on a first-come, first-served basis.

Source: Inman News (07/01/14) Wiggin, Teke

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