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7 things home buyers love but sellers don’t list


NEW YORK – July 9, 2014 – Sellers, particularly those with normal homes in ordinary neighborhoods, often fail to stress selling points in their listings that first-time buyers love.

While the sellers may have outgrown their home, first-time buyers will compare it to their current home, which is probably smaller or a rental property. Since they love the idea of more room, the listing should highlight extra closets, pantries and other storage. It should also emphasize built-in closets, kitchen or garage organizer systems, bookshelves and other items that will appeal to first-time buyers seeking a clutter-free lifestyle.

Other traits important to buyers include proximity to amenities, attractions and major employers or universities; senior-friendly features that allow aging in place, such as stair-free entrances, single-story layouts and low-maintenance landscaping; and "mother-in-law" units that provide space for aging relatives.

Buyers also like energy-efficient features that can save them money, and green lifestyle features, such as organic kitchen gardens or backyard compost bins; and natural, chemical-free, and hypoallergenic home maintenance, which is especially important for buyers with physical or psychological sensitivities to common household chemicals.

Source: USA Today (06/21/14) Nelson, Tara-Nicholle

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Related Topics: Marketing