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DRIVE TRAFFIC TO YOUR WEB SITE – FOR FREE Real estate associates don’t have to spend a ton of money to increase Web site traffic. They can take advantage of local search optimization with Google Local, and they can make their business listing stand out by offering site visitors a no-cost comparative market analysis, neighborhood report or buying guide. Business listings also can be posted on Yelp and InfoSpace, and site content can be posted on the social bookmarking site Real Estate Voices. By posting property photos on Flickr, associates can take advantage of the site’s online community platform, which allows users to comment on photos and link back to their Web sites. Associates should consider posting their video virtual tours on Google Video and their property listings on Google Housing Search. Those who write articles can gain publicity for themselves and their Web sites by publishing through EzineArticles.com, and agents whose sites feature free market statistics, articles and resource guides can be featured on the Librarian’s Internet Index. Source: Realty Times (11/30/07) Russer, Michael J. © Copyright 2007 INFORMATION, INC. Bethesda, MD (301) 215-4688 Questions, comments or suggestions on this article? Have a news tip? Send a letter to the editor to: Newseditor@floridarealtors.org. |