Realtors need to understand smart home technology (12/1/2016)
According to NAR’s first-ever smart-home report, 15% of Realtors say buyers are already asking specific questions about smart-home home technology.
Keeping up with tech: 3 online trends in 2017 (11/16/2016)
From augmented reality to live video streaming, real estate agents will find fresh ways to reach customers with new high-tech marketing tools.
With websites, milliseconds matter to business (11/15/2016)
Video viewing drops 39% if it takes time to buffer, and Amazon found that each additional 100 milliseconds it takes a webpage to load creates a 1% loss of sales.
4 common tech habits put your business at risk (11/11/2016)
Free Wi-Fi is great until it allows hackers to access your data – which it could. Many times, the tradeoff between convenience and security leads to bad decisions.
Phone app aims to cut agents out of the sale process (11/8/2016)
Reali, an app that’s in only one city so far, will “cut out the middleman” (a.k.a. real estate agents) by allowing clients to complete all real estate tasks online.
Many ‘smart’ locks not as smart as hackers (11/4/2016)
Two security experts easily opened 12 out of 16 types of smart locks with less than $200 worth of hardware at a recent convention of security pros and hackers.
Mobile devices officially overtake computers (11/4/2016)
Most global citizens (51.3%) now access the Internet from phones and pads, though mobile use in the U.S. (42%) has not yet passed that midway point yet.
Why do tech-savvy millennials still use a Realtor? (11/1/2016)
Contrary to predictions, a Realtor’s role hasn’t faded as it did in businesses such as travel. The reason? Young adults seek wisdom to offset a lack of experience.
Protecting a home network shouldn’t be hard (10/26/2016)
The cyber attack last week that took down Netflix and other sites came largely from home network devices – routers, DVRs, etc. – that criminals hacked.
An Apple smart home? It may be the next trend (10/24/2016)
As iPhone sales slow, Apple is inching its way into the smart home market by teaming up with builders and connecting newly constructed houses to the Internet.
Smart homes could soon read visitors’ emotions (9/22/2016)
Do potential buyers like your home? Ask the house. A new device from MIT uses wireless signals to read bodies and, based on the data, determine moods.
You’re always the expert if you know how to Google (8/30/2016)
Agents who can expertly search Google – who know search secrets for getting fast-and-correct answers – look like tech geniuses and real estate experts.
RPR listing data accessible using SentriLock app (8/16/2016)
A new partnership between SentriLock and Realtors Property Resource gives Realtors direct access to RPR property data through SentriLock’s SentriSmart app.
Emerging tech trends could ‘wow’ buyers (8/8/2016)
Early tech-adopter agents often gain an edge by offering tools that are not yet commonplace, such as virtual reality home showings and live streaming.
DOT and FAA finalize drone rules (7/19/2016)
The rule, which takes effect in late August, says a drone operator must be at least 16 and keep an unmanned aircraft within visual line of sight. It also specifies height and speed restrictions and other operational limits.
Technology: Realtors’ top five complaints (6/15/2016)
What tech issues stress agents the most? Florida Realtors Tech Helpline put together the top five. Leading the list? A computer that’s too slow followed by viruses, malware and adware.
Realtors don’t need to worry about Snapchat yet (6/8/2016)
While social networking has become a must-do task for most agents, experts at the recent NAR convention agreed Snapchat, for now, isn’t one of the top formats.