Google-Twitter deal changes lead generation tactics (5/22/2015)
Google will now include Twitter posts in web searches. One benefit: Agents who tweet could find that their website appears higher in the search engines results.
Realtors await A-OK to fly drones (5/18/2015)
There will be a time when Realtors can legally fly a drone to capture images for marketing listings – but that time has not yet arrived, at least not completely.
Scott signs Fla. bill on drone use (5/15/2015)
The FAA has not yet authorized drone use, but a bill signed by the governor yesterday creates some new Fla. privacy rules once drones get the go-ahead.
FAA expands commercial drone testing (5/7/2015)
Up for testing: Using drones for news-gathering in urban areas, for inspecting rail systems, monitoring agriculture and more. NAR supports the expanded study.
Mobile device Googling surpasses PCs for 1st time (5/6/2015)
Is your website mobile-device friendly? Google announced that it hit a tipping point, and more consumers now use a mobile device to hunt for information.
Beware of new WordPress vulnerability (4/28/2015)
Realtors who use WordPress and allow comments are vulnerable. If a comment includes malicious code, hackers can steal users’ names and passwords.
Effective now: Google shakes up Internet searches (4/21/2015)
It’s “mobilegeddon.” A website’s Google search rank drops on mobile devices if the technology doesn’t recognize smaller screens and adapt its content.
Could hyperlocal social network be Yelp 2.0? (4/6/2015)
One out of three U.S. neighborhoods has its own Nextdoor website that focuses solely on local events and services, including reviews of local businesses.
Google change will upend website searches (4/1/2015)
Websites that appear on the first page of a Google search could fall from grace after April 21 as the search engine starts to give more weight to mobile views.
U.S. streamlines rules to speed up drone permits (3/25/2015)
Operators still need FAA’s “Section 333” exemption, but they can get it quicker and, once issued, fly anywhere in the U.S. under specific standard restrictions.
Posting drone videos online? Be careful (3/16/2015)
The FAA sent a cease and desist letter to a YouTube provider who regularly posted drone videos, saying the site’s online ads nix his amateur photographer status.
ListHub and Trulia agree: List sharing ends April 7 (3/13/2015)
Move Inc. subsidiary ListHub will stop sending listings to Trulia the same day it stops sending them to Zillow under an agreement announced yesterday.
Survey: Buyers increasingly want smart home features (3/11/2015)
While not all buyers want the bells and whistles of a fully smart home, they increasingly want at least a few smart home features, such as security controls.
Online home sales becoming a reality (3/9/2015)
Over time, more buyers and sellers will be willing to conduct their entire transaction online – a growing niche. The question: Where does that leave Realtors?
U.S. proposes rules for commercial use of drones (2/16/2015)
The FAA released proposals yesterday, such as 55-pound and 100 mph maximums – but it might be years until a comment period ends and they’re official.
Search keywords with the new Facebook tool (12/19/2014)
An update to Facebook’s Graph Search feature allows you to search your posts, photos, articles and videos using a keyword, such as “real estate.”
FAA drone rules delayed to 2017 (12/15/2014)
Realtors hoping to use drones soon must be patient – very patient. The FAA extended its deadline for issuing rules on the use of small drones from 2015 to 2017.
Technology snafus that can sink your business (12/8/2014)
Some technology failures – lost emails, calendars that disappear or data lost to hackers – can create a big headache for real estate agents.