Design trends that boost websites (4/27/2016)
Realtors have websites to grow leads, and effective ones attract and keep visitors. In addition to good, useful content, some emerging design trends can help.
Create a website that clients want to visit (4/15/2016)
It’s not hard to build a great website through Word Press, but out of thousands of templates, which ones work best for real estate sales?
Coming soon: Online property insurance (4/7/2016)
One of Fla.’s largest residential insurers is introducing a website where consumers can purchase, pay for and bind property insurance without any human contact.
The best time to charge your phone (3/24/2016)
A new study suggests that, in general, if you want your phone to charge faster, let the battery dip super low before you plug it in.
Tech changes make Realtors’ jobs easier – and harder (3/17/2016)
RealtyTrac added “nearby criminal offender risk” to a report any homebuyer can access – the latest step toward instant and free neighborhood evaluations.
Is voicemail dead? If not, an app could kill it (3/14/2016)
Some clients, notably younger ones, find phone calls annoying, and new apps allow them to avoid it altogether. Instead of voicemail, calls just ring and ring.
Why don’t search engines like me as much? (3/7/2016)
A good search engine optimization (SEO) strategy should place your website near the top of a Google search, but sometimes it drops. Here’s what you should do.
Florida Realtors Tech Helpline: 89K users in 50 days (3/2/2016)
The Florida Realtors-owned Tech Helpline – a member benefit that offers free technology advice – is now used by almost half of all Realtors in the U.S.
Using a public Wi-Fi? Don’t email confidential data (2/26/2016)
A reporter flying on American Airlines discovered that someone had easily accessed his files – and every other passenger’s files – simply by hacking into the plane’s public Wi-Fi server.
Google to end its mortgage tool in March (2/25/2016)
The Compare service offered to help consumers track down a mortgage, but Google said it wasn’t as successful as hoped – or as profitable.
The other side of smart home tech: Spying (2/16/2016)
If a “smart” TV, appliance or security system connects to the Internet, usage data resides elsewhere, making it easier for governments and scammers to get to it.
Virtual reality: A new dimension in home buying (2/16/2016)
Headsets allow potential buyers to see virtual 3-D listings, including balcony views from buildings not yet built. But the tech tool is still in its infancy.
Recognize these passwords? Stop using them (1/26/2016)
Realtors don’t just protect business data, they’re also responsible for sometimes-very-personal client info. These passwords make that data easy to steal.
The self-running home? It’s here (1/20/2016)
Amazon announced a “replenishment” service yesterday that will allow washers, printers and glucose monitors to automatically order supplies when they run low.
Drone suit considers issues of trespassing, privacy (1/19/2016)
In Kentucky, a homeowner shot down a drone and the drone owner sued. Courts must now consider drone use rights and responsibilities for the first time.
The new USB-C – not just ‘any port in a storm’ (1/11/2016)
Your USB port is getting a makeover. Techies say the USB-C will become the new standard for electronic devices because it’s smaller, faster and more versatile.
‘Internet of things’ changing real estate industry (1/10/2016)
Tech advances – such as 3D printing, virtual decorating and enhanced security – are redefining the way buyers search for and rent property.
Don’t look stupid when selling a smart home (1/8/2016)
Agents today often find they must explain listings’ high-tech features, such as how to control lights, thermostats or appliances from a smartphone or tablet.
Realtor.com agreement boosts rental market share (1/5/2016)
An agreement between realtor.com’s oversight company and Cozy will add new rental listings content and simplify the rental process for property managers.
Zillow tool allows owners to create own ‘estimate’ (12/15/2015)
With a “Zestimate,” Zillow estimates a home’s worth for website visitors. With “Price This Home,” owners can pick comps, add info and create a personal value.
What’s the best time to add social media posts? (11/18/2015)
Experts say certain times of day work best for engaging customers on various platforms. For example, Facebook user activity is highest between 1-3 p.m.
360-degree cameras: Listing photo game changer? (11/13/2015)
A bevy of new cameras make it easy to take 360-degree photos. At first they’ll be novel – used by early-tech adopters – but could become an industry standard.