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Outstanding Design Winner National Association of REALTORS
Outstanding Design Winner National Association of REALTORS®

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Broker and Manager Profitability with Bernice Ross
Bernice Ross' Broker and Manager Profitability session, featuring strategies for succeeding in today’s and future markets, was originally streamed live from the Florida Realtors Convention August 20, 2009. Watch the presentation in order. We’ve broken it into six short chapters to make it user-friendly.


Introduction to Social Networking by Mark Porter
Introduction To Social Networking was originally streamed live from the Florida Realtors Convention August 20, 2009. Watch the presentation in order. We’ve broken it into eight short chapters to make it user-friendly. We’ve also included presenter Mark Porter’s PDF handout so you can follow along.


More Social Networking Links and Information

Social Networking 101
Sherry Chris, president and CEO of Better Homes and Gardens Real Estate LLC, talks with FAR and offers tips on building a social media network and how Florida Realtors can connect with retirees, international investors and first-time homebuyers.

Success Strategy
Incentive packages bring buyers to the table

Natasha Gonell, a sales associate with Prudential Florida WCI in Pembroke Pines, believes in the power of choice. To help move her new listings, she offers buyers a menu of financial incentives. Buyers can elect to have the seller pay their first year of property taxes or cover their homeowners’ insurance for a year. Sellers provide the money for these incentives from their sale proceeds. Some can’t afford to do this, and others choose not to. But many sellers do agree to spend some money to help move their homes quickly. “The buyers love this,” Gonell says. “They get to choose. For them, it’s great to have a choice.”