Thoughtful gifts, handwritten notes and well-timed visits give real estate agents opportunities to reconnect with customers without making a sales pitch.
As home sales remain sluggish, rentals offer brokerages an opportunity to generate revenue today while building client relationships that can lead to future sales.
Treasury proposed rules outlining exceptions to federal limits on large investors’ home purchases. The law’s restrictions begin Jan. 7, 2027.
Agents should watch how their brokerage’s CRM, transaction and AI tools handle everyday tasks, compare them with other firms’ systems and ask whether tech fees deliver reliable, integrated platforms that cut duplicate work, Inman reports.
Investor purchases varied widely across Florida in early 2026, with lower-priced homes drawing buyers in some metros and higher-priced properties in others.
Research links lower returns among older home sellers to property condition and sales methods, highlighting trade-offs in quick or private deals.
Short listing videos that feature nearby landmarks and businesses can showcase a neighborhood and reach viewers beyond an agent’s existing followers.
Saved messages, automated replies and a backup plan can help real estate agents respond to new inquiries promptly while staying focused on current customers.
Florida homebuyers may face higher property taxes after a sale resets the home’s assessed value, but homestead exemptions and portability may offer savings.
Economists in a Reuters poll expect a December Fed rate hike, while most forecast no change this week as inflation stays elevated.
