A 23-second listing video shows how agents can combine home features, neighborhood favorites and creative editing to reach more potential buyers.
Condo and townhouse sales increased in the third quarter, outpacing single-family sales as Florida's housing market adjusted to higher mortgage rates.
During a Palm Harbor visit, HUD Secretary Scott Turner outlined plans to help younger Americans buy homes through expanded construction and more flexible mortgage financing.
A survey of new-construction buyers finds strong demand for home offices, hobby rooms and playrooms, giving agents new ways to spotlight flexible spaces.
A major appraisal reporting overhaul begins Nov. 2 for many conventional loans. Florida Realtors experts explain what changes and how to prepare.
Consistent outreach, personal follow-ups and year-end market updates can help real estate agents build momentum now and start 2027 with a stronger pipeline.
Home sales in the state declined in September, but stable prices and continued strength in luxury sales point to a market holding its ground.
The agency now expects mortgage rates to average 7.5% next year, up from its September forecast of 6.7%, while lowering its projections for home sales.
Updated online profiles, specific customer reviews and original local content may help real estate agents become more visible in AI-powered searches.
Florida Realtors Chief Economist Brad O'Connor and Florida agents share practical advice on pricing homes, negotiating deals and helping buyers find affordable options.
