News & Media
Opened blank envelope with small hearts floating out of it
mrs, Getty Images

Hire a Writing Pro to Pen Your Newsletter?

Most people can put a noun and verb together, but it’s not just about ideas for a newsletter. You need a copy style that makes people want to read it.

NEW YORK – Before deciding to hire a professional email copyrighter for their email marketing campaign, real estate agents should consider a number of factors.

Professional email copywriters are a good idea for agents who lack copywriting experience – and especially for those who want high-quality content. It can also be a time-saver, and busy agents also benefit from outsourcing email copywriting.

Beyond copy, though, a good copywriter can help agents define their goals, produce targeted messaging and cultivate a consistent brand voice. And that creates a strategic advantage.

Copywriters also offer fresh perspective and creativity – a potential higher return on investment.

However, as in any marketing expense, agents should consider their budget and weigh it against the potential benefits if considering a professional email copywriter.

Source: Realty Biz News (05/25/2023) Shepardson, Ben

© Copyright 2023 INFORMATION INC., Bethesda, MD (301) 215-4688