Member Profile
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A Closer Look at the Characteristics of Florida Realtors Members

Realtor demographic characteristics, business activities, income and expenses, and office and firm affiliation provide a picture of our Florida members.

Each year, the National Association of Realtors does a survey of its membership. The latest facts and figures about Florida's members can be found in the report.

Here are some highlights from the latest report from 2025:

Business characteristics of Realtors

  • 64 percent of REALTORS® were licensed sales agents, 22 percent held broker licenses, and 16 percent held broker associate licenses.
  • The typical REALTOR® had 11 years of experience.
  • 72 of REALTORS® were very certain they would remain active as a real estate professional for two more years.

Business activity of Realtors

  • In 2024, the typical agent had seven transactions compared to 10 transactions nationally.
  • The median sales volume for brokerage specialists was $1.8 million in 2024.
  • Housing affordability was the most cited reason limiting potential clients from completing transactions (22%); followed by expectations that home prices (18%) or mortgage rates (16%) might come down.
  • The typical REALTOR® worked 35 hours per week in 2024, up from 25 hours per week in 2023.
  • In Florida, the typical REALTOR® earned 20 percent of their business from repeat business and 22 percent through referrals from past clients.

Income and expenses of Realtors

  • The median gross income of REALTORS® was $48,500 in 2024, compared to the median gross income of REALTORS® nationally which was $58,100.
  • The median business expenses were $8,900 in 2024. 

Office and firm affiliation of Realtors

  • 58 percent of REALTORS® were affiliated with an independent company.
  • 88 percent of members were independent contractors at their firms.

Demographic characteristics of Realtors

  • The typical REALTOR® in Florida was 57 years old
  • 62 percent of all REALTORS® were female.
  • 17 percent of REALTORS® had a previous career in management, business, or finance, and 16 percent in sales or retail. Only four percent of REALTORS® reported real estate was their first career.
  • 50 percent of REALTORS® in Florida reported real estate was their only occupation.
  • 85 percent of REALTORS® own their primary residence in Florida.

 

Click the blue button below to download the full report. If you are visually impaired and need assistance reading the report, please contact Florida Realtors Research Department at research@floridarealtors.org or 407.438.1400