Florida Realtors News
News Archive
Online preregistration ends today for the 2026 Florida Realtors Convention & Trade Expo, featuring a new Wealth Building Summit, business education, networking and more than 200 exhibitors.
Nearly two-thirds of young buyers said they would relocate to another city or state to afford a home, a new survey found. That opens the door to broader searches built around monthly costs, lifestyle and must-have features.
A Leon County judge found parts of Amendment 3’s ballot language misleading as public safety groups warned the property tax cuts could strain local services.
The average 30-year mortgage rate rose to 6.69%, its highest level in just over a year, further limiting buyers’ purchasing power. The 15-year rate slipped to 6.01%.
Artificial intelligence is making it easier for agents to create polished listing presentations. Agents also need to demonstrate their value through market knowledge, strategy and judgment rather than presentation quality alone.
Florida consumer sentiment fell to its lowest level since December 2023 as residents grew more concerned about their finances, the economy and major purchases.
Gen Alpha has about 2 million fewer members than Gen Z did at the same ages, while high housing costs continue to delay when many young adults establish homes of their own.
Florida’s share of property insurance lawsuits has fallen sharply, a sign of market stability that could mean more coverage options and fewer closing delays.
Luxury buyers are combining homes and vacant lots for more privacy, security and space, driving up demand – and premiums – for adjoining properties.
Florida Realtors General Counsel Juana Watkins warned that routine advertising, screening and customer communications can create lawsuits or ethics complaints even when they do not lead to regulatory discipline. She urged Realtors to understand overlapping rules and seek guidance before acting in legal gray areas.