Florida Realtors News
News Archive
OpenAI plans to retire custom GPTs Dec. 11, prompting users to prepare replacements and test tools they rely on for daily work.
About 22% of Realtors have faced a safety concern. Screening apps, panic buttons and smarter lockboxes can provide added protection before and during showings.
Fake sellers increasingly target vacant land and absentee-owned properties, prompting agents and title firms to strengthen identity checks.
A John Burns Research and Consulting survey found about half view “dream home” as overused, suggesting agents should emphasize quality and how homes fit buyers’ lives.
Florida housing inventory fell by double digits in August, helping support prices even as sales slowed, Florida Realtors Chief Economist Dr. Brad O’Connor said.
AI marketing expert Sam Mehrbod told Inman that agents can improve visibility in AI searches with original, hyperlocal content focused on specific neighborhoods.
Jimmy Burgess outlines in Inman seven expenses, habits and strategies agents can cut or rethink to create a more focused real estate business in 2027.
Buyers who fall short under traditional credit scoring have another financing path now that more lenders can use VantageScore 4.0.
Nearly three-quarters of buyers would consider an all-electric home with solar panels and battery storage as utility costs and outages raise concerns.
Lakeland-Winter Haven ranked first nationally, with more than 83% of its new-home listing views coming from shoppers outside the metro area.