Show clients you care with thoughtful closing gifts – like a doorbell cam, household essentials or local foods – that offer safety, comfort and convenience.
Today, buyers are likely to be more discerning and less willing to pay as much of a premium for a home with a pool than during the pandemic.
New home mortgage applications rose 5.3% nationwide in April 2025 from last year, hitting the highest level since 2012, signaling stronger new home sales.
Sabal Sign offers an easy mobile-friendly e-signature platform in Form Simplicity to help Florida Realtors members streamline workflow.
Single-family new construction fell 2.1% in April on high mortgage rates, tariffs and costs, while overall starts rose 1.6% on multifamily growth.
The Florida House voted to extend the session through June 30. The Senate has not yet voted, as budget discussions between chambers are still ongoing.
Moderating borrowing costs, along with a rise in for sale signs, appear to be luring prospective buyers off the sidelines nationally, NAR said.
Voice technology is emerging as a powerful tool by reinforcing the role of real estate professionals with smarter support.
Home decor is embracing playful, produce-inspired designs as a nod to nature, sustainability and nostalgia, driven by trends and wellness culture.
NAR’s new Consumer Guide explains estate planning basics, helping homeowners protect their property and plan for the future with tools like wills and trusts
