News Archive

AI is transforming real estate but comes with risks: it can lie, amplify bias, aid scams and lack security. Use it wisely, and always verify and protect data.

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Dark, moody hues – like navy, emerald, and charcoal – can add depth and sophistication, giving listings a high-end look that home shoppers crave.

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Facebook is a great way for real estate pros to build rapport, engage with local communities and nurture leads through valuable, non-promotional content.

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Clear speech, strategic pauses, body language and knowing your audience help real estate pros boost communication and build stronger client connections.

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Real estate teams can boost leads by using personalized content, AI tools and live chats to engage buyers who expect instant, tailored communication.

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Remodeling report: Some projects boost the home’s appeal and offer a great return on investment, like a new steel front door (100% ROI) or a closet remodel (83% ROI).

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In early 2025, luxury homes saw stable demand, making up 7.5% of sales, up from 5% in February 2023. Listings under $1M took 64 days to sell and over $1M took 75 days.

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Experts forecast home prices to rise 3.4% in 2025 and 3.3% in 2026, down from earlier projections, according to Fannie Mae’s Q1 2025 survey.

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NAR's latest guide helps buyers navigate land purchases, construction loans and building a custom home, providing valuable insights and tools for informed decisions.

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Design styles that include bold colors, neon, patterns, wallpapered ceilings, curved details and cozy, lived-in vibes with modern, vibrant touches are back.

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