Marketing usually involves videos or the written word, but “scent marketing” – a just-cleaned smell or flowers, for example – taps into consumers’ emotions.
A free June 9-11 event in Washington will feature some outside-the-box affordable housing solutions. Two Fla. companies are exhibitors; some events will be online.
NAR’s 4 reports paint a picture of the current RE market. The info helps new agents get up to speed and can also help identify “best bang for the buck” marketing
Overall housing starts increased 2.2% in April and the single-family component rose 1.6% – a gradual improvement, though down 28.1% year-to-year.
Home Depot sales surged during pandemic lockdowns but fell short of expectations in 1Q 2023. Consumers still want to remodel but they’re now choosing smaller projects.
A condo owner decided to take up the drums, but even though he only practices during the day, the noise doesn’t stop with his four walls. What can other owners do?
Few existing-home listings translate into a boom for new-home builders. NAHB’s index rose to 50 this month – a midpoint balance between optimism and pessimism.
