Florida Realtors News
News Archive
Real estate teams are refining goals, investing in skills and technology, strengthening digital visibility and diversifying lead generation to stay competitive.
Designers say some homeowners are rethinking open floor plans, with growing interest in defined rooms that offer more privacy, comfort and architectural detail.
The Fed’s quarter-point cut may slowly influence mortgage rates, which are already near yearly lows, while auto loan rates are expected to shift more gradually.
First-time buyers can overlook steps that add real costs, from skipping pre-approval to underestimating expenses and making credit moves before closing.
Florida’s housing market remains positioned for long-term demand, with population growth and early signs of rising home sales, Florida Realtors chief economist said.
Even small rate differences can expand the number of homes within reach for buyers facing strained affordability, new research shows.
The average 30-year mortgage rate inched up to 6.22% from 6.19% last week, while 15-year rates rose slightly to 5.54% from 5.44, Freddie Mac said.
As social feeds evolve, listing graphics stand out less. Agents get more engagement with storytelling, lifestyle content and authentic video.
A shift toward color drenching shows renewed interest in warmer, more expressive interiors that could translate well in listing photos and online tours.
NAR economists project lower rates, rising inventory and a 14% sales increase in 2026, though progress will vary by market as affordability and supply differ locally.