A brand audit helps agents spot gaps between their online presence and real-world service, ensuring their message, visuals and customer experience stay aligned.
Spotting layout imbalances, harsh lighting, bare walls, low ceilings and clutter can help real estate pros stage rooms that feel cohesive, inviting and memorable.
Consumer sentiment improved modestly this month as inflation worries eased, but the outlook remains muted, according to the University of Michigan’s latest survey.
When moving for work, renting offers time to explore a new community, while buying provides long-term stability. Research local markets before choosing a location.
RISMedia featured Florida Realtors for developing major real estate tech, with 2025 President Tim Weisheyer calling the group a “quiet giant” in industry innovation.
Gov. DeSantis announced 53 new projects to improve water quality, strengthen water supplies and expand the technology to detect and reduce harmful algal blooms.
Commercial customers are prioritizing efficiency and air quality, while more owners are repurposing buildings to cut costs and add value, NAR found.
National data shows record price cuts and the highest delisting rate since 2017 as affordability, flat job growth and weak demand keep the housing market sluggish.
AI is helping small businesses work faster, tailor marketing and expand services, while still relying on people for ideas, judgment and customer connection.
Rates on 30-year mortgages slipped to 6.19% from 6.23% last week, close to its lowest point this year. Borrowing costs on 15-year loans averaged 5.44%.
