AI tools help agents personalize content, enhance visuals, optimize SEO and automate outreach, saving time and boosting engagement in a digital market.
Fannie Mae now sees slower home price growth and slightly lower mortgage rates through 2026, with modest gains expected in overall home sales.
A new federal tax law temporarily raises the SALT deduction cap to $40,000 starting in 2025, offering major benefits for homeowners.
Aggressive savings strategies are gaining traction among younger generations to focus on budgeting, cutting costs and boosting savings for goals like homebuying.
Mortgage rates and affordability continue to challenge the housing market, keeping buyers hesitant and new-home sales sluggish despite builder incentives.
Agents who understand maximalist design can better connect with buyers seeking warmth, personality and a lived-in feel, all hallmarks of this trend.
A U.S. District Court closes a case brought against the National Association of Realtors involving MLS access.
Homeowners can quickly boost curb appeal by painting the front door, adding lighting and plants, and keeping the exterior clean and cohesive.
While existing-home sales dipped 2.7% nationally in June, median prices hit a record $435,300, reflecting continued equity growth for homeowners.
Industry leaders say the high-end market, particularly for homes priced above $10M, is continuing to gain strength, with all-cash deals the norm.
