Most executives expect a flat second half as rising construction costs and cautious speculative building shape the new-home outlook.
Four Florida cities landed in the national top 10 for retirees, while seven made the top 25, according to WalletHub’s 2026 analysis.
NAR data shows repeat business and referrals from past customers generate far more sales volume than other sources. Broker-owner Eric Bramlett said in HousingWire that consistent personal outreach helps turn those relationships into a business that grows over time.
All five measures of confidence weakened in August as Floridians grew more pessimistic about the economy and major household purchases.
Investors at Florida Realtors’ Wealth Building Summit said cash flow, backup plans and active oversight can help real estate professionals create lasting income.
The lowest-priced home does not always offer the best value, said housing market analyst John Burns, of John Burns Research and Consulting. Entry-level buyers are weighing what the home will cost each month, how well it fits their future plans and how comfortable they feel making the purchase.
Florida ranked No. 10 nationally in WalletHub’s latest analysis, buoyed by strong scores for quality of life, safety and the economy.
The governor said he plans to get involved in the campaign for the property tax amendment, which Florida Realtors supports.
Individually owned, homesteaded condo units with just values of $700,000 or less can receive up to $500 in refunded sales tax on approved impact windows and doors.
Virtual staging can lower marketing costs, but agents and brokerages must verify that every digital edit accurately represents the property.
