Videos for Learning

When using technology or social media to market your services, the secret to success is connecting with people in ways that are familiar to them. Also, when you are involved in the community, people perceive you as the local expert. As a Realtor, that’s a great brand! Work some community-building magic with blogs, videos and commentaries posted on your social media channels. Be consistent and stick with it; and your audience will grow. Watch the video for more tips.

The key to more closings is to identify what consumers want at each stage of the listing. The trick is to keep engaging, whether it’s through your website or face-to-face meetings. Be strategic, be patient and be persistent! Determine where the consumer is in the sales funnel and communicate information that is valuable to them at the time. Watch the video for more tips.

Listings are the name of the game when you want to get a fast start in real estate sales. Setting goals is the first priority. Start by building inventory. FSBOs and expired listings are fertile ground for motivated sellers. When reaching out, work on building the relationship first with the potential customer, not getting the listing appointment. Watch the video for more tips

The three core pillars of any successful real estate business are purpose, power and proficiency. Purpose helps answer the question of why you are in the business. Power allows you to feed your mind, body and find strength. Proficiency puts you at the front of the pack and allows you to excel in your career. Watch the video for more tips.

If you really want to score more listings, you can! Set a goal, devise a strategy that is different that what others are doing, and get to work. Figure out what your comfort zone is and step outside of it. That means cold-calling, door-knocking and contacting expired listings. Craft your message carefully and connect with people face-to-face to get your message across.

To make the tenant screening process efficient and effective, property managers should start with an informal process that involves asking prospective tenants questions. From there, a reputable third-party screening service can determine if this applicant is a good fit. These processes go a long way to protect a landlord’s best interests. The goal is to choose the best-qualified applicant. Watch the video for more tips.

As a new agent, the first basic steps that lead to closed sales include developing a list of contacts, expanding that list and working that list! Next, commit to contacting these people 12 times a year and set a realistic goal for the income you wish to achieve. Watch the video for more tips.

By structuring your business correctly, you can minimize legal risks and maximize tax benefits. Taxation is different for various business entities,such as sole proprietorship, partnership or corporation. With proper expense reporting, tax elections, amortizing and depreciating company assets, can go a long way toward reducing your tax liabilities. Watch the video for more tips.

Your ability to build trust with customers opens the door to better communication and more closed sales. Be purposeful with an agenda and explain what’s going to happen during the buying or selling process. Allow customers to ask questions, vent frustrations, offer opinions and even object to your solutions. Get these issues on the table and out of their heads, which lowers anxiety and builds trust. Watch the video for more tips.